End-to-end conception and development of PaperDrop: a stationery-focused marketplace with a branded website, Market, dedicated accounts, listings, chat, Trust & Safety, Secret Packs, payments, SEO, analytics and PaperDrop Operations — a proprietary platform developed on LEVORA CMS.
PaperDrop was created to bring community, collecting and specialist commerce together in a single digital ecosystem. LEVORA designed and developed the platform from the ground up, creating a proprietary architecture that separates the brand, marketplace and day-to-day operations while keeping the experience consistent across desktop and mobile.
The challenge was not simply to create a website or an online shop. It was to build a platform with real marketplace logic: users, listings, search, profiles, favourites, chat, moderation, support, highlights, own products, payments, orders, SEO and internal operations — without relying on a generic solution or an external back office.
A modular platform was created on LEVORA CMS 1.0.8, with a corporate website and PaperDrop Market kept separate, PaperDrop accounts isolated from the LEVORA Admin, and a dedicated PaperDrop Operations dashboard for day-to-day management. Market integrates listings, media editing, search and filters, favourites, profiles, buyer/seller chat, reserved/sold status and Trust & Safety. The commercial layer adds Secret Packs, credit- and code-based Highlights, checkout, orders, Revolut Pay, configurable payments, transactional emails and support. To complete the ecosystem, proprietary analytics, consent management, automated SEO, sitemaps, Schema and operational and maintenance tools were also developed.
The result is a proprietary, modular digital platform ready for real-world operations: a public brand, a specialist marketplace and an internal control system built as a single product. PaperDrop can manage its community, catalogue, transactions, support, moderation, campaigns, payments and metrics from its own infrastructure, while maintaining a responsive and consistent experience across the entire ecosystem.
PaperDrop was developed as a complete digital ecosystem, not as an adaptation of a generic marketplace. The solution combines a branded website, marketplace, account area, commercial operations, payments, support, moderation, SEO and analytics in a modular architecture built on LEVORA CMS.
The project clearly separates the public brand layer from PaperDrop Market and PaperDrop Operations, allowing the user experience and day-to-day operations to evolve independently without affecting the Core.
A dedicated operations dashboard was created so the team could manage the marketplace without relying on the CMS's technical dashboard. Operations centralises the overview, listings, users, orders, support, Highlights, Trust & Safety, Secret Packs, payments, diagnostics, settings and analytics.
It also includes archiving and recovery tools, controlled maintenance and a proprietary analytics layer with anonymous unique visitors, sessions, pageviews, online users, real-time page views, referrers, devices and traffic trends.
The entire system was designed to work consistently across desktop, laptop, tablet and mobile, with its own visual language, unified navigation, interface states, commercial components and a carefully crafted mobile-first experience for publishing, discovery and purchasing.
